Big Fish Alliances
Go deeper with your marketing.
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Business is an adventure, not a packaged tour

Please pardon the skinny site
It's true, if I'm working on a client website, you can't peel me away from it. Creating my own website is an entirely different story, however. Thanks for your patience while this site is "under construction," as they say.

Areas of Specialization
Advertisements
Case studies
Competitive Intelligence
Copywriting
Direct mail
Educational articles
Email marketing
Email newsletters
Market research
Marketing plans
Marketing strategy
Naming
Nurture programs
Speaking engagements
Trade shows
Video demos
Web 2.0
Website design





About Tracy
I have two words for you: inner geek. Mine has been kept alive by hanging out in the software industry for the past 12 years. I just can't help myself. I usually reach for a good Industry pub before the latest Pottery Barn catalog.

Although I have a real soft spot for Government and Defense, Web 2.0 has found its way into my heart. I am completely fascinated with the way people communicate, and I see a lot of potential for the relationships we have - both personally and professionally - to become much richer with the help of 2.0 technologies.

Off soapbox.

Contact tfitzpatrick@bigfishalliances.com
Office: 310-533-0745
Cell: 310-218-7380
Skype: tracy.fitz

JMR Partnership
I've had the good fortune of working with Judy Schramm at JMR Consulting for the better part of my career. What a gem -- and a brilliant one at that! We have a great working relationship and friendship; Judy is my mentor in countless ways. She knows the ins-and-outs of software strategy and marketing better than anyone I've ever met, and commands an immense amount of respect from all of the JMR partners and clients.

You can contact Judy at:
jaschramm@j-m-r.com
Office:
703-931-9273